Tenten provides market research with a human-centric focus, utilizing an academic approach that sets us apart from other agencies. Our methodology goes beyond traditional research techniques, such as focus groups, which can be biased and lead to participants acting in a way they believe they should. Instead, we employ a combination of consumer data, psychology, and behavioural science, including comparative linguistics analysis and Browser Vulnerability Assessment tool. This blended approach helps us provide you with a deeper understanding of your market or customers.
Tenten's market research team offers a unique approach that combines the expertise of cognitive scientists, psychologists, and linguists to solve commercial and societal challenges in the digital space. By fusing psychology and data science, we provide actionable insights about your target market, enabling you to make tangible changes to a human-led digital strategy.